I am doing another crazy thing (and I am tagging Niña Mendoza along).

I am doing another crazy thing (and I am tagging Niña Mendoza along).

Last month, I got one good news and a couple of bad news.

Let’s start with the bad news para tapos na.

I ended my contract with two clients. (Sigh.)

Sa first client, I told the client to be clear with the tasks kasi bigla na lang s’yang hindi nakipag-communicate! Almost one year na s’yang walang tasks for me. Pero when the client came back, client said “let’s work again kasi you’re very good.”

Well, naniniwala naman ako sa sinabi n’ya. Pero malabong makipag-usap sa mga client na bigla na lang mawawala.

Sa second client ako nalungkot. Kasi serial Facebook marketer s’ya. Ang galing din n’yang magre-purpose ng content n’ya: from Facebook Live, the client’s team (one of the members was me) were able to put them on a podcast, Slideshare, and Facebook posts. The client is focusing on a new phase on her business, so she had to let me go.

Okay, mukhang nauna na ang Mahal na Araw sa bad news. Agahan na natin ang Easter Sunday, okay?

The good news is I GOT A FACEBOOK ADS CLIENT! Woot woot!

Time to work around headlines and ad images, as well as dance with Power Editor! I am so happy kasi magkakaroon ako ng chance na mag-handle ng Facebook ads ulit. Super humbled din ako kasi I was recommended by one of my clients to this new work. Wow, must have done something exceptional!

You know what I love about doing Facebook ads?

1. I get help from those who are doing it EVERY DAY.

I have attended seminars and webinars and read articles about Facebook ads. Yet none beats the EXPERIENCE of doing it. But for me to maximize the experience, I ask help from those who are better than me. Syempre, we are talking of MONEY here – ayokong masayang ang budget ng client.
And I lllooovvveee the people surrounding me because they are selfless. Hindi sila madamot sa oras at advice. Case in point: last weekend, I was able to generate 27 leads for my new client with help from friends.

2. I get to do A/B testing.

Here’s the truth about Facebook ads (and maybe for the other online ads) – walang one true formula para sa effective na ads. Of course, the headline, ad image, interests, and objective must be aligned. Pero in terms of cost per click (CPC), cost per lead (CPL), or click through rate (CTR), walang one true effective range. Kasi depende ‘yun sa niche, audience, at maybe, even the country that you are targetting.

For instance, in my current client, I published ad sets with two ad images: isang image na may text at isang image na walang text. After two days since the launch, napansin ko na walang nakuhang leads ang images na may text! Nagulat ako doon. Kasi, when I ran campaigns for my webinars or ebook, may text ang images ko and they worked effectively.

I GOT A NEW PROJECT STARTING TOMORROW. THE NEW PROJECT SPEAKS OF MY LOVES ABOUT FACEBOOK ADS, TOO.

Why?

1. I want to help promising VAs (and those who are in the corporate world who would like to take the leap) through coaching.

I believe I am a product of advices and tips and strategies that my mentors, influencers, and group of friends. I wouldn’t be Ann Exceptional VA if not for the help that I get.

Sa bago kong project, I would like to return the favor. I would like to provide more time in helping promising virtual professionals at ‘yung mga gusto nang maging VA (pero hindi magawa).

Hey, I am a person who’s doing VA work EVERY DAY. I think I am capable of helping you. At hindi lang ‘yan. Isinama ko pa si Niña Mendoza. She is one of the people who continue to help me since the day I met her (if you could only see our first conversation close to three years ago. Grabe, she was able to dig it up sa Messenger!)

2. I want to test the market.

Some of you send me emails and private messages every now and then.

I get to reply to some. Unfortunately, not all.

What I observed was most of the people who contact me have the same questions: Paano maging VA? Pwede ba akong maging VA kahit hindi ako techie or marunong mag-English? Paano ka nagsimula? Natatakot akong maging VA eh. Paano mo ginawa?

I would love to reply to you all! Pero guess what, katulad n’yo din akong merong lamang 24 hours a day.

In the coaching project that I am introducing with Niña, I hope not just to answer these questions, but also to guide you as you do it.

At the same time, I am testing the market. I would like to know if you are interested in getting REAL help; as in may helping hand na sasamahan ka sa VA journey mo. I also want to know if this is for me. Sa daldal kong ito, kailangan kong malaman if people are going to take a chance on me.

Game ka ba?

Are you interested in getting further help?

NIÑA AND I ARE INVITING YOU TO A FREE WEBINAR ON APRIL 4, 2017, 8PM, ENTITLED, “THE POWER OF GROUP COACHING”. To register, click here: http://ninsmendoza.com/smartbizzywebinar-registration

I am seriously having dancing nerves about this project. Kasi first time kong gagawin ang mag-group coaching! Makipag-chikahan lang ang alam ko. Pero sabi ng ibang friends, I have expertise (and the smile) that others don’t have. Eh naniniwala ako sa kanila (it’s either mahal nila ako or I love myself so much), so I am going to do this project with Niña kahit kinakabahan ako.

Well, the truth is, wala naman akong ginawa sa buhay na hindi ako kinabahan. Go lang ng go.

See you at the webinar!

 

PS: There is power in groups. Malalaman n’yo ‘yan bukas. Register ka na dito: http://ninsmendoza.com/smartbizzywebinar-registration

PS 2: I’d like to know if you really really really want me to help you. Help me figure it out with this project.

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Ann Kristine A. Peñaredondo

Ann Kristine A. Peñaredondo is the social media engineer, writer whiz, content marketing strategist, podcaster and training & development specialist exceptionally rolled into one.

She's the amazing half of The Joy and Ann Show, the audio podcast for the jovial and amazing Filipino Freelancers. She's also the author of the e-book, "Small is BIG".

When she's experiencing a writer's block, she laces up and goes for a run. Follow her on her official social media everywhere.