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The Art of Content Curation: What Makes or Breaks a Post?

Ann Kristine_blog_The Art of Content Curation What Makes or Breaks a Post
The "Perks and Perils of Social Media" podcast episode by SB19 made me realize the importance of content curation in today's digital age.
December 4, 2023

The “Perks and Perils of Social Media” podcast episode by SB19 made me realize the importance of content curation in today’s digital age.

To me, content curation is not just about sharing content; it’s an art.

I’ve spent a decade honing this craft, learning that it’s more than just a casual scroll. It’s about diving deep, understanding, and carefully curating content to share with intention.

Unfortunately, content curation isn’t always done right. It’s been abused and misused. SB19’s experience of how truth can be distorted is when others take their words, create a post about it, and manipulate it to portray them in a negative light.

So, how do you spot a well-curated post? It’s all in the intention. Ask yourself: does it inform or sway from the truth? And always, always check the source. Credibility matters!

Have you ever come across a post that resonated with you, it’s too damn good not to be shared? That’s the magic of curated content: it strikes a chord, leaving an indelible mark.

Similar to how a museum curator handpicks artifacts to tell a story, a social media manager carefully selects content to shape a brand’s narrative. It’s about more than just sharing; it’s about influencing.

Here’s the truth: Content curation saves time, builds trust, and establishes your business as an industry leader. But it’s not without its pitfalls. Let’s navigate through the dos and don’ts together. Agree or disagree, let me hear your thoughts!

Remember, it’s not just about sharing content; it’s about shaping perceptions and building trust.

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