After creating the Facebook ad in Canva, I started working on the landing page and autoresponder. It took me some time to work on these. Good thing it was a chilly day. Had it been summer, my sweat would have been all over the keyboard.
Me and my other colleagues got a good deal with Landing Page Monkey.com. They offered a discount plus valuable bonuses a few months back. Landing Page Monkey.com is very user-friendly, but unfortunately, it does not have templates for a thank you page . I plan to sign up for a LeadPages.net account for my next set of ad campaign, as the site also has thank you page templates.
I worked on the Step 1 – Page Styling first. It would contain the background image and color, as well as button texts and color. Next, I worked on Step 2 – Page Content, where the headline and supporting copies, are placed.
Step 3 is the Autoresponder Integration. This is where I needed the help of my Benchmark Email.com account. I created an email list in Benchmark. That is where the emails that I will get will be stored. I also created the sign up form, the confirmation email, and the first autoresponder email that the prospective clients will receive.
From the sign up form that I created, I got the HTML code, which I pasted in the custom AR form area of the autoresponder integration step.
I think it took me two hours to finish creating the landing page and the autoresponder. But it was worth it, especially when I saw the results.
After testing the landing page, I created a thank you page in Tumblr. The thank you page is where the Facebook ad tracking pixel will be pasted so I can monitor how many provided their emails.
Ann Kristine A. Peñaredondo is a Facebook Marketing Strategist who has managed and grew Facebook Pages of top shopping malls, lingerie, and dairy brands, as well as authors and experts in business, food, health, and education. Ann's podcast show, Pin To Top, is listed in Growth Mentor and Feedspot as one of the top podcasts for Facebook and marketing for 2020. Ann is also one of the Manila Workshop’s resident speakers and facilitators. She’s been featured in Jomar Hilario’s Online Show and book Virtual Careers, Wazzup Pilipinas, Astig.PH, Prime Influencers, Marketing in Asia, Thrive Global, and The Manila Times. Email her at firstname.lastname@example.org
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