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After checking the Facebook ads results, I opened my BenchmarkEmail account.
To my surprise, I saw that I have 13 e-mails on the email list that I created for the campaign. Moreover, I still have 7 who are still not enrolled in the opt-in.
This is the summary of my email list.
I still also have 7 who have not opted-in my email list.
Although I found this as a good news, I still wondered why my data Facebook ads results were different from the number of emails that I got. The campaign got a total of 7 leads.
I took the concern over to the VA 202 Facebook Group. A co-attendee said that some user’s browsers blocks cookies so the Facebook pixels were not able to detect opt-ins.
I just love the interaction on our VA 202 Facebook group. You will always get help.
Ann Kristine A. Peñaredondo is a Facebook Marketing Strategist who has managed and grew Facebook Pages of top shopping malls, lingerie, and dairy brands, as well as authors and experts in business, food, health, and education. Ann's podcast show, Pin To Top, is listed in Growth Mentor and Feedspot as one of the top podcasts for Facebook and marketing for 2020. Ann is also one of the Manila Workshop’s resident speakers and facilitators. She’s been featured in Jomar Hilario’s Online Show and book Virtual Careers, Wazzup Pilipinas, Astig.PH, Prime Influencers, Marketing in Asia, Thrive Global, and The Manila Times. Email her at chiefofideas@annkristine.com
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